Adobe Kicks off Premiere Pro's 25th Anniversary with Imagine Dragons Contest

Mar 14, 2017 at 11:38 am by -gToon

From aspiring creators to broadcast and film professionals, Premiere Pro has helped editors deliver stunning video content, adapting over the years with significant features and changes driven by the needs of users. In celebration of its 25th anniversary, we have a collection of historical Premiere Pro assets, such as a video industry timeline and demo of Premiere Pro 1.0.

In addition, Adobe is launching Make the Cut - a global editing competition in partnership with Imagine Dragons and featuring a panel of video and entertainment industry luminaries.

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The competition is the first of its kind, granting fans access to a wide range of uncut footage from the official music video of Imagine Dragons' hit song "Believer." Using these clips and Premiere Pro, aspiring video creators and professionals alike can cut their own original version, and the winner can claim a grand prize of $25,000.

Projects will be judged by notable names in editing and entertainment, including the band itself, Matt Eastin (director and editor of the Believer music video), two-time Academy Award winner Angus Wall (who edited films like Fight Club), and award-winning music video editor Vinnie Hobbs (who has worked with artists like Kendrick Lamar and Britney Spears).

Imagine your best photo ever

Bonus prizes of $1,000 each and a year-long Creative Cloud subscription for four special categories will also be awarded:

  • Best Young Creator: The best up and coming editor under 25 years old
  • Best Short Form: The most impressive video that's 30-60 seconds long
  • Fan Favorite: The most liked video by fans on the Adobe Creative Cloud YouTube channel
  • Most Unexpected: We have no idea what you'll come up with but knock our socks off!

One special prize of $2,500, a year-long subscription to Creative Cloud and 25 Adobe Stock credits, will go to the music video with the best use of supplied Adobe Stock clips.

Do you have what it takes to "Make the Cut"? Your chance to prove it starts now. (If you're not aCreative Cloud member, download a free trial of Premiere Pro CC to begin).

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